Lou and his Team are pleased to provide the following brochures and information designed to assist you in your quest for real estate knowledge. If you would like to receive the full brochure on any topic discussed here, simply click on the Send Brochure button and Lou will be happy to provide it to you.

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S-E-L-L-I-N-G: How to Avoid the 10 Biggest Mistakes!

If you're serious about selling, it's critical - before you sign anything - to know how to successfully sell in today's market. To beat the competition, you simply must avoid the mistakes other sellers are most likely to make.

• Mistake #1: Wrong Price
  When the listing price is is more than 5 percent over market value, the price alone discourages buyers.
• Mistake #2: As-is Condition
  In today's market, most buyers will not even consider a house that needs fix-ups. Most buyers are looking for an inviting home in move-in condition.
• Mistake #3: No Curb Appeal
  Curb appeal is one of the most critical points in selling. You only get one chance to make a good impression. Buyers are apt to fall in love at first site or not at all.
• Mistake #4: Dreary Dungeon Calls
  A clean, bright decor is what buyers want. Neutral colours are best. If it takes some new paint and carpet to accomplish a bright look, do it.
• Mistake #5: Lavishly Over-Improving
  Spending too much money on remodelling projects just drains your pocketbook. Undertaking a major project could cost more money that you would recoup from the sale.
• Mistake #6: Inflexible Financing
  Be flexible in your financing as this will lead to you appealing to more buyers.
• Mistake #7: General Custer Syndrome
  Going it alone like General Custer could invite disaster. Get the professionals of Lou's Team working for you. Going it alone could cost you more net income from your sale.
• Mistake #8: Being Underfoot
  When your home is being shown, stay away. If you can't, be friendly and low key. Keep kids and pets out from underfoot, and prospective buyers won't feel like intruders.
• Mistake #9: Put Up Your Dukes
  No one wins if you enter negotiations with boxing gloves on. Don't approach negotiations as an adversary of the buyer. Be positive.
• Mistake #10: Let a Buyer's Contract Languish
  Reply immediately to an offer. You don't want to lose a sale because you stall in replying to an offer.

MAKEOVERS THAT SELL

Your home has only one chance to make a good impression. Lou's Team has developed a brochure that gives you 20 secrets to increase your home's value and pocket more cash when you sell. For example: On the outside, put in a new flower bed, green up the lawn and replace any overgrown bushes in front. On the inside, repaint interior walls using a neutral colour to make the whole house shine.

WHAT DO I DO WHEN I GET AN OFFER?

Lou offers eight tips for homesellers to consider when they receive an offer. For example: Stay Cool! - keep communications on an agreeable level. At all stages of negotiation, be as flexible as possible. Take Care With Conditions - conditions such as obtaining financing or home inspections. Each condition must be satisfied in a short time frame, usually three to six banking days.

FOR SALE BY OWNER

Whether you list with Lou Piccioni or decide to sell your home by yourself, you should know the basics of the homeselling process. For example: Price Your Home to Sell - objectively compare the price, condition and features to all similar homes in your area that are now on the market, as well as those that have sold in the past six months. With this brochure, Lou offers advice on eight topics that you need to know about the selling process.

Lou Piccioni, Sales Representative
Royal Lepage West Realty Group Ltd.
5110 Dundas Street West
Toronto, Ontario | M9A 1C2
Telephone - (416) 233-6276
Fax - (416) 233-8923 | E-Mail -
lou@realestateetobicoke.com